Reader is a semi-condensed sans serif designed with broadcast in mind. The single-weight typeface was completed as part of a Type @ Cooper class instructed by Hoeffler's Troy Leinster.
The concept behind Reader was to create a typeface suitable for title case news headlines on broadcast news, steering away from the tendency to set headlines in alarming all-caps while maintaining readability and encouraging attentiveness.
The slightly squared exteriors of round characters mixes with the more strictly ovular inner counters to convey a mixture of approachability and formality that could convey serious information in an informative but non-threatening way.
During the course, I took the chance to work through some revisions live on Twitch and YouTube, inviting viewer feedback and participation.
Reader is not available for use yet, but I look forward to continued exploration with the typeface, building out special characters and punctuation to round it out.